Monday, May 01, 2006

QR codes conquering Asia by accident?


QR codes are continuing their progress through Asia. Japan has been converted for a while, and recently Taiwan got added to the response efficiency crowd.

Some additions happen by accident, it seems: Vodaphone just introduced a QR capable phone in the Philippines. It looks like an accidental launch, however, since it's one of Toshiba's Japanese phones, with QR readiness buried deep in the mostly Japanese-language manual.

But Philippino marketers, don't be deterred by this: you've got the tools now, so starting using them!