Remembering Ray

On Thanksgiving, this most American of holidays, Ray Considine died. Author of The Great Brain Robbery and WAYMISH (Why Are You Making It So Hard [to give you my money]), we first met when he came out to Singapore, to do the keynote at DMAsia 2002, and stayed in contact ever since. Sales and Customer Relationship Guru pur sang, and Direct Marketer. There was no way not to be impressed by Ray, and his boundless energy in teaching the world about his favourite subjects. And now he's gone to the great Customer Services Department in the sky, where no call is ever monitored and every problem gets solved, and where response is always 100%. We'll miss you, Ray.